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Tag: a/b testing

A/B Testing with Webrat

April 23, 2010 ~ Dan Ackerson ~ 1 Comment

It all began a year ago. We wanted to introduce a new navigation bar, but gradually, gaining feedback (and confidence) that it was the right upgrade for our users. My idea at that time was a random cookie which would show 20% of our users the new navigation while giving them a separate google analytics … Continue reading A/B Testing with Webrat

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